Feb 2018

google and bing

how to use link disavow tool in google and bing

Google, like Bing, launched the link disavow tool allowing webmasters to remove bad inbound links that may affect their site rankings. Even though your own website may have quality content and links outwards to authoritative sites, some spammers whose sites are of low quality may link to your site. This will certainly affect your site rankings at the search engine results pages.


The tool essentially works by uploading a file that features the URLs that are pointing to your site and that you want to disavow. Webmasters also have the option of disavowing all links that come from a certain domain altogether.


How to Effectively Use the Link Disavow Tool :

Take your time before disavowing links – This will call for greater research on your end. Wanting to remove a link off your site entails more than just looking at the domain name. you also want to consider other factors such as exact match domain issues and links that simply appear unnatural. Only use the tool if you have experienced a significant loss in site rankings (you have been penalized through other Google updates), you have received a warning from Google about the links pointing to your site or someone is out rightly using black-hat techniques against your site. The problem with rushing to eliminate every suspicious link before really researching the value (or lack off) the link is that you are likely to damage your site rankings altogether.


Use only when necessary – The link disavow risk does not take away your job of finding bad links and actually removing them. It is best to only use the tools to eliminate those links that you have in fact tried to remove form your site. There is no guarantee that Google will in fact remove the links from your site and within the shortest time. It is also a fallacy to use the tool thinking that it will solve the entire site ranking problems; even though bad links can impact your site ranking, other factors could also have a negative impact on your rankings at the SERPs (search engine results pages).


Fill in the correct details – Filling in the wrong URLs or domains could have permanent damage on your site. For the disavow tool to work, you need to be signed in as the Owner of your site form the Google Webmaster navigation bar. Once you are logged in, include a plain text file and a single domain in each line. If you start your line with a hashtag this means that the line is a comment. If you include the term “domain”, the entire domain will be disavowed.


Adopt an effective link building strategy – Prior to using the disavow tool, it is better to build as many good links as possible. This way, there will be more good links than bad links and you will spend less time fighting off the bad links. There are numerous ways to build inbound links including encouraging customers and industry leaders to comment or offer a review of your products and services.



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